There's a long list of reasons why Wii was such a success but, at launch, you only needed two words: Wii Sports. A decade on and two consoles later, 1-2 Switch feels like a fresh pitch for the same audience.
Wii Sports was the perfect launch title. An addictive demonstration of the Wii's potential, its simple gameplay and intuitive controls could be explained in a single lifestyle photo. It unlocked an audience which propelled Wii to become a household name. Oh, and it also came packed in the console's box.
Nintendo's mainstream audience eventually lost interest in Wii during the console's latter years and could not be coaxed back by Wii U. But it's an audience the company now needs again for Nintendo Switch - and, well, the company is trying.
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